Free entrance: First come, first seated

We are in 2025, and non-alcoholic beverages are still defined by what they don’t contain! Yet it’s high time to highlight what they do bring to the table: a range of unique flavors that pair with all kinds of dishes, a focus on high-quality ingredients compatible with resource optimization, and above all, the potential to be highly profitable for restaurant owners. Benoît d’Onofrio, a leader in the field, will explain (and let you taste) the revolution of “sobeverages.”